October 19 - 21, 2023
Atlanta Marriott Marquis
265 Peachtree Center Ave NE, Atlanta, GA 30303

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Investigating the Impact of Social Movements on African-American Business Success

Oct 20 2023
10:0 AM - 11:20 AM

This presentation will discuss the effects of social movements on the trajectory of entrepreneurial firms and how social, economic, and market conditions during social change periods affected entrepreneurs' opportunity perception and business choices. The presentation delves into the business histories of six African-American beauty industry entrepreneurs active during three socially charged epochs.

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